If a competitor is selling a knockoff of your product on Amazon with your exact packaging and a different brand name slapped on it, the patent you need is probably not the one you’re thinking of. A design patent protects how something looks. The shape of a bottle. The layout of a label. The distinctive visual identity of a product or its packaging. If your product has a look that customers recognize, a design patent may cover it.
The post Design Patent vs. Utility Patent: Which One Stops Amazon Copycats From Stealing Your Packaging? appeared first on King Patent Law, PLLC.
