The world we live in today seems quite different from how it was only 20 years ago. There are many things people say now that would not have meant anything back then: “I can Venmo it to you.” “Did you see what she tweeted?” “Let me call you an Uber.”
There are also new industries based on social media platforms. For example, being an influencer can be very lucrative. As new professions develop, new laws and regulations are needed to protect consumers and internet personalities alike. What happens when the person whose content earns millions in profits is a child? How should the parents navigate this? If you are the parent of a child influencer, speak with a seasoned Wheaton, IL family law attorney to understand your legal obligations and rights.
Protection for Kidfluencers
Over the past decade, “kidfluencers,” or children with social media channels, have been gaining sizable followings. Some influencers have enough followers to monetize their platforms with sponsorships or collaborations. There are many cases of child influencers whose platforms earn millions of dollars annually. However, the children featured in these channels rarely own their platforms. Children generally trust their parents to have their best interests in mind. Unfortunately, some cases of parental exploitation of their children’s popularity have shown why child influencers need legal protection.